Stumble on the Newsvine

January 17, 2008

As we are completing the next release of Design World Online, we decided to integrate some new sharing capabilities on our articles. Email and del.icio.us bookmarks and of course RSS are stil in place, but we are pleased to add StumbleUpon which after a year of staff use, seems better suited for our audience. StumbleUpon works extremely well for matching content with a users interests, so once a page is added or ‘discovered’, other stumblers that have same preferences will find themselves stumbling across relevant materials. A toolbar is available for most browsers making it easy to use the online tool, tag, and burn hours of time stumbling around relevant site info. We also added Newsvine as another option based on our focus articles. We decided to drop Digg, after much deliberation. Don’t get us wrong - great technology, great concept - and a great place to find stuff like the highly rated “Everyday Normal Guy Rap Song 2″, but not so great on the engineering side of things.

So try the new tools, discover some great engineering content, or seed an article at Newsvine to grow exposure for your companies featured article.

Expanded Relationship with TraceParts

January 14, 2008

More great news leading off the New Year - we’re pleased to announce our expanded business relationship with TraceParts.

WTWH Media, LLC Expands Relationship with TraceParts

www.tracepartsonline.net added to Design World Online network offerings

SANTA BARBARA, Calif.–(BUSINESS WIRE)–WTWH Media, LLC today announced an expanded partnership with TraceParts, a leading global supplier of 3D Engineering Content. Through this partnership, Design World is named as exclusive North American reseller for assisting and supporting suppliers in the data migration process to a 3D catalog. The CAD catalogs are then available across the TraceParts media platform including www.designworldonline.com, www.tracepartsonline.net, SolidWorks® www.3dcontentcentral.com, Google Warehouse, and a number of other popular CAD communities.

Additionally, Design World will leverage the TraceParts international audience to its portfolio of network offerings. TracePartsOnline.net is a 3D supplier catalog community with over 5.2 million monthly page views and over 300,000 registered users. Marketers have the ability to run globally geo-targeted messages to this rapidly growing audience.

“Manufacturers are updating their marketing programs so they can increase customer satisfaction and product exposure,” says Bob Noftle, TraceParts president. “This partnership provides manufacturers the program flexibility they’re looking for and allows for maximum exposure of 3D models to the design engineer OEM and machine builder audience.”

Marketers are seeking a higher ROI by implementing 3D CAD model online catalogs and the TraceParts solution fits perfectly with Design World Online programs,” said Mike Emich, co-founder Design World. These catalogs also promote higher efficiencies in engineering customer support by allowing the design engineer to configure the model to their specifications. It’s a three-way win for engineering, marketing, and the design engineer. We’re pleased to provide our OEM design engineering audience valuable 3D services and content through our TraceParts partnership.”

About TraceParts

TraceParts is a leading digital engineering content company, offering customers progressive business solutions through powerful web based products and services. TraceParts helps customers improve marketing efficiencies by increasing the value of their existing digital product data. The TraceParts Online CAD portal is freely available to millions of CAD users worldwide. For more information about TraceParts, please visit www.traceparts.com.

WTWH Media Acquires MCAD Central

January 7, 2008

Out on the wire today…and check out video below.

WTWH Media, LLC Acquires MCAD Central

Community Site for Mechanical 3D CAD Users Builds out the Design World Network

SANTA BARBARA, Calif.–(BUSINESS WIRE)–WTWH Media, LLC today announced the acquisition of MCAD Central, a design engineering community site focused on helping 3D mechanical CAD software users. MCAD Central is regarded as the leading independent mechanical CAD resource consisting of forums, articles, models, and ecommerce. MCAD Central is added into WTWH Medias Design World Network portfolio that includes Design World Online and 3DCADTips. In June 2007 WTWH acquired the web assets of 3DCADTips, Forums, Tutorials, Books and Search.

“The acquisition of MCAD Central solidifies Design Worlds position as a leading resource for both marketers and engineers serving the OEM design engineering market, said Scott McCafferty, co-founder of WTWH Media.

The acquisition of MCAD Central brings the online Design World Network metrics to 1.8 million page views with 90,000 registered site users across the network. Launched October 2006, Design World Magazine and online network is the fastest growing design engineering resource on the market today.

About WTWH Media, LLC

WTWH Media, LLC is leading innovation in the b-to-b media space with Design World Magazine and the Design World Network of community websites. All properties are focused on serving the design engineer, machine builder and OEM in several growth markets including medical, packaging, semiconductor, and factory automation. More information at www.designworldonline.com

[flv]http://www.designworldonline.com/ftp/video/WTWH-MCAD.flv[/flv]

Folio Exposes WTWH

January 5, 2008

While we had a number of initiative that were under the radar, Folio mag came out with a brief on what we are up to, where we’ve been and where we’re going. Strategy aside, our success really has been a great team effort from our excellent editorial staff, production efforts, business development and listening to our customers - VOC if you will (Voice of the Customer).

So stay tuned for the official press releases all hitting this month, its going to be an exciting New Year.

So enjoy the Folio brief on start-ups here: http://www.foliomag.com/2008/wtwh-media
And the follow up on what Matt Kinsman describes as the ‘Tipping Point’ - and its not the tipping point your thinking about. http://www.foliomag.com/2008/2008-tipping-point-here