More on eNews ‘Content Checking’

In an earlier post, I mentioned using the term FREE in eNews tends to throw red flags for spam filters and even flag a scam alert in Thunderbird. Turns out using the term ‘click here’, ‘buy online‘ and even ‘subscribe‘ may raise a filter. So even valid offers using these terms should be avoided. We even removed the term ’subscribe’ when referring to subscription offers for Design World in print. So no more subscribing, now we just encourage engineers to ‘Get DW in Print’. More to come no doubt on this front.

Good Online Ad Size Resource

Besides IAB - Interactive Advertising Bureau - best practices site, I came across the Morningstar Advertising Opportunities page that has a nice interface for their online ad specification. While specific to their site, its a good resource if looking for dimensions and image blanks of the actual ad size.

Welcome Pat Curran

We are pleased to be expanding our overall business and bringing Pat Curran on as business development manager. Pat will be involved in the continued growth of our online business and expanding opportunities. In addition, Pat will be assisting with ongoing custom and comprehensive sales programs.

A Cleveland native, Pat will be working out of our Middleburg Heights office. He can be contacted at pcurran@designworldonline.com.